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20 Hacks to Increase your Business Social Media Followers (& Make More Money!)

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Petra Nna .Apr 18, 2023

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One of the questions that business owners find themselves asking is “How do I grow my business social media account?”. And it goes without saying that it’s not just about growing the accounts, but also getting the right audience to follow your business on social media, interact with your content and make a purchase at the end of the day.

If you’re running a business and struggling to grow or increase your social media following, then you should continue reading this article. We’re going to be talking very quickly about 20 awesome hacks (they’ll work, trust me!) that will help you increase your followers and make more money!

Related: 10 Ways to Get more Customers & Increase Sales for your Business

  1. Know your audience: Find out who your target audience is and create content that caters to their interests.

  2. Post consistently: Don’t let your followers forget about you! Post regular and interesting content that catches their attention.

  3. Collaborate with influencers: Connect with social media influencers who can help promote your brand to their followers.

  4. Run contests: Everybody loves a good giveaway! Host contests and reward your followers to encourage engagement and growth.

  5. Don't forget the hashtags: Research popular hashtags in your niche and incorporate them into your posts to reach a wider audience.

  6. Utilise Instagram Stories: Instagram Stories are a great way to share behind-the-scenes content and connect with your followers on a personal level.

  7. Invest in quality visuals: High-quality imagery and videos are more likely to catch people’s attention and make your brand stand out.

  8. Share user-generated content: Encourage your followers to share content and repost their content to show appreciation and build community.

  9. Optimise your profile: Create an appealing and informative bio that showcases what you do and what makes you unique.

  10. Use paid advertising: Utilise paid social media advertising to target and reach potential customers that fit your ideal audience.

  11. Analyse your data: Keep track of your social media metrics to understand what content resonates most with your audience and cater to their interests.

  12. Create shareable content: Develop content that’s worthy of being shared, whether it’s educational, inspirational or entertaining.

  13. Interact with your followers: Respond to comments and messages to show engagement with your community and create a sense of community.

  14. Use video content: Videos are a great way to showcase your products and services in a fun, engaging way.

  15. Cross-promote: Promote your social media accounts on your other digital channels and vice versa to attract more followers.

  16. Offer exclusive discounts: Offer exclusive discounts to your social media followers to encourage sales and brand loyalty. You can create discounts or coupons with your Bumpa app in one minute!

  17. Share testimonials: Share customer testimonials on your social media accounts to showcase brand trust and reliability.

  18. Host Q&A sessions: Host Q&A sessions where followers can ask questions and receive personalised responses.

  19. Use humor: Use humor in your content to add a personal touch and stand out from the pack.

  20. Don’t be afraid to experiment: Try new tactics, create new content, and be open to change to stay ahead of the competition.

And there you have it! That was a quick read right? These 20 hacks will definitely help you increase your social media following and make more money. Remember, it takes time, patience and a whole lot of creativity to build a solid social media presence, but with these tips, you'll be well on your way to success. Good luck!

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